As the in-house designer for the Kansas City Symphony I was given the opportunity to use their new logo and identity created by BarkleyOKRP to fully bring the orchestra into a welcoming and modern visual world, ultimately leading to increased sales and attendance.
Over time, I lead creative direction across concert branding, seasonal branding, and in-house photography—blurring the line between design and art direction to craft modern audience experiences while keeping the musicians front of mind.
I created the 2025-2026 Classical and Pops programs sent to thousands of the KCS's subscribers, creating the first official printed season programs with the new visual identity system.
Below are examples I provided to further the sound wave iterations through the Classical and Pops identities. I also did the copywriting for "Bold Notes. New Era." which is the new 2025-2026 KCS tagline.
CONCERT IDENTITIES
La nuit sombre is a one-time project with Four Larks, a totally unique immersive experience performance. This required a more unique title typeface to differentiate from more expected Symphony performance content, but still includes the Subtitle font TT Norms.
Product photography by Joseph Pieken